Disclosure: Eulav is our product. Prices and ratings below were checked on the Shopify App Store as of 3 November 2026 and can change, so confirm on each listing before you buy.
For a small store, the best A/B testing tool is the one that fits your order volume and budget and lets you finish a test. A tool that costs $500 a month, or one that needs thousands of orders, will not help you. These are the options that suit smaller stores, based on their current App Store listings.
What small stores should look for
- A price that matches your order volume.
- No coding to set up a test.
- Clear results without needing to read statistics.
- A free plan or trial, so you can test the tool before you commit.
The shortlist
Eraya: A/B Testing
Rated 5.0 from 38 reviews. A free plan covers 1 active test and 50 orders. Paid plans are $39 a month (Growth) and $99 a month (Pro) with unlimited tests, orders and visitors, and a 7-day trial.
Visually: A/B Testing and CRO
Rated 4.8 from 148 reviews. Plans start at $15 a month for up to 100 orders, then $25 for 200 and $80 for 600 orders, each with a 14-day trial and unlimited tests. Pricing follows orders, which suits a store that is still growing.
ABsolutely: A/B Testing
Rated 4.9 from 47 reviews. Content testing starts at $49 a month, price testing at $199, with a 14-day trial. It lists test setup in under 2 minutes.
Intelligems: A/B Testing
Rated 4.8 from 201 reviews. Smart Content starts at $69 a month with a 14-day trial. It is strong on price, shipping and profit tracking, though one reviewer calls it expensive for what a small store needs.
One for later: Shoplift
Shoplift (4.9 from 134 reviews) starts at $99 a month and describes itself as a CRO platform for Shopify Plus, so it tends to suit larger stores.
A note on traffic
Tests need 7 to 14 days and enough orders to separate a real result from noise. If your store gets few orders, test bigger changes, such as an offer or a product page layout, rather than a button colour.
Related reading
Keep going with Shopify A/B testing tools and A/B testing platforms for ecommerce landing pages.
Where Eulav fits
Small stores often have the least time to run tests. Eulav takes the testing work off your plate so you can stay focused on the brand. Eulav is an AI-powered revenue optimisation platform that finds the changes most likely to lift your revenue, runs the tests for you, and shows the result in plain numbers. You approve every test, and your original site stays as it is. Eulav goes live in about 60 seconds, you can expect the first result in about 30 days, and we guarantee a measurable lift in your first 30 days, or you get a refund.
Spending on traffic? Eulav is the companion to every dollar you spend on new or returning visitors, from paid ads to email, SMS and retention. At 1,000 visits, lifting conversion from 2% to 2.5% turns 20 orders into 25, with no extra ad spend.
Built for your category: Shopify CRO for fashion, beauty, supplement, jewellery, footwear brands. Comparing tools? See alternatives to Intelligems, Shoplift, Hotjar, Convert.
See what Eulav finds in your own store. Start with free opportunity finding and 2 tests.
Make the most revenue from your current channels today. Start with free opportunity finding and 2 tests. No card, 60-second setup.
FAQ
It is the one that fits your order volume and budget. Eraya (free plan), Visually (from $15 a month), ABsolutely (from $49 a month) and Intelligems (from $69 a month) all suit smaller stores.
Plan for 7 to 14 days. If you get few orders, test bigger changes such as an offer or page layout.
The tools listed here describe no-code setup for tests such as content, themes and prices.
